Social media is no longer a perk for business owners-it is now a must. Social networking sites are becoming the driving force for customers, whether it’s finding a product, sourcing opinions, or giving feedback. Since interacting with customers is an integral part of doing business, many companies are allocating whole positions to social media oversight. Social media is a challenge. The combined user base of all the social networking sites is equal to more than the entire human population! With all the different sites available, how does one manage to stay active and influential in the social media arena? http://www.pardot.com has created an infographic entitled “How to Rock Social Media in 30 Minutes a Day”, detailing how everyone can be a social media mogul.
This infographic details, down to minutes, how to manage social media like a pro. Ten minutes on Twitter is the key. Engage with others, tweet about others in a comparable industry to build relationships, and schedule tweets for the next few days.
While Facebook may be a huge time-waster, it only takes 6 minutes a day to maintain a prominent position on the social media giant. Respond & engage with your customers, and promote your content.
For sites like LinkedIn, keep it professional. Spend 6 minutes on this site promoting your more business-related content, sharing your info in related groups, and ask questions.
Four minutes on Pinterest: this one may be difficult. Since this site is home to millions of inspiration tidbits, it’s important to keep focused. Spend your time pinning your newest content, and engage with those that have repined or commented.
Two minutes on Google+ is all it takes. Share any recent content in your circles, ask questions, and start conversations.
Dedicate two minutes to Instagram. Give your customers an inside look at your business, and promote interesting content.
In just 30 minutes a day, you can manage all the main social networking arenas to keep your customers in the loop.
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