Email Marketing
General

5 Important Tips for Effective Email Marketing

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and e-businesses. Consumers are becoming increasingly savvy on the differences between spam and — Read More —

Marketing Emails
General

How to Make Your Marketing Emails Better

Contrary to common expectations, marketing emails are still as effective means of promotion, as they were before the era of social media. According to a 2012 research, 44% of recipients of marketing emails bought at least one product following the promotional message they have received. If you want your promotional emails to be more effective, — Read More —