Whether you are a small business owner or someone who is starting fresh, it is important for you to have the right eCommerce solution for your business. This is because it makes or breaks the impression of your business. Sometimes due to lack of resources, it becomes difficult to have a custom developed ecommerce platform. This is where Magento comes to the rescue. It is an open source platform that offers plentiful features and is quite robust.
Magento has always been a favourite amongst serious ecommerce entrepreneurs. Magento is the leading ecommerce platform for the Alexa top 1 million sites. This is because Magento is robust and scalable and is being actively enhanced by a community of developers who are very focussed on making it an enterprise grade ecommerce platform. Magento has been a boon for SMEs who have now a cost effective way to overcome the ecommerce technology hurdle.
And these usage stats show how popular Magento is for ecommerce.
- Magento is trusted by 250,000+ e-commerce websites globally.
- Some of the premium companies using Magento are Burger King, Coca Cola, Ford, Nestle Nespresso and many more.
- It has 70,000+ techie developers working worldwide.
- Magento has captured approximately 26% of e-commerce software market share.
All the benefits notwithstanding, ecommerce merchants are sometimes hesitant to use Magento because, apparently, it is a complex software and requires coding expertise to get your store up and running. This is in contrast to a platform like WooCommerce which is more user friendly, even though it is nowhere near Magento in terms of scalability and robustness.
But using Magento doesn’t necessarily have to be complicated. Magento setup and installation is similar to any LAMP (Linux-Apache-MySQL-PhP) software. Moreover, many web hosts today provide one click installation service for popular scripts including magento. However what magento does require is good server specs, as magento is quite resource intensive and your ordinary shared web hosting plan may not suffice.
Whether you want to take a DYI approach to building your ecommerce store using Magento or want to take help from professionals.
The above infographic from Biztech Consulting & Solutions will help you with the basic steps to follow to setup your Magento store.