5 Reasons Why You Must Do eCommerce Blogging
Should e-commerce merchants consider blogging as a vital part of their marketing strategy? The answer is yes! Since last 10 years, blogging has been proven to be helpful for businesses to expand their reach. Though, it is also true that blogging hardly existed around 20 years ago. Today, there are millions of blogs up and […]
The Million-Dollar Question of eCommerce: How to Get Repeat Business?
Repeat purchases are the holy grail of eCommerce. They are an element that makes or breaks any digital storefront, one that keeps operations afloat and allows businesses to thrive. Well, the first thing is to take a step back and think beyond the money-grabbing schemes. Customers are not dollar signs and they do not like […]
Infographic: The Digital World in 2013 – How We Shop Now
The expansion of online shopping and the growth of eCommerce have opened up an online presence for brick and mortar businesses all over the world. Customers are finding that by going online, they are able to find better prices, better values, and a larger area of communication not only with business owners but other consumers […]
5 Big Mistakes to Avoid in Mobile eCommerce
eCommerce is going mobile in a big way, and many studies show the trend in mobile shopping just keeps rising. In the past two years alone, the percentage of eCommerce sales on mobile devices rose from 2% to 8% in the U.S., according to research from comScore, Forrester and eMarketer (check out this infographic for more […]
Mobile Shoppers Rarely Give Second Chances
Many eCommerce sites are flirting with mobile buyers; some eTailers have fully committed. But a recent Harris Interactive survey makes this clear: if you fail to perform during a shopper’s first visit on your site, don’t count on getting a second chance. More than 70 percent of U.S. consumers use their smartphones to shop, and […]