It’s the one question every website owner has asked himself or herself: how long will it take my page to rank in Google? In short, it depends. There are a number of variables to consider like existing domain authority, competition, on-site ranking factors, off-site ranking factors, the list goes on, and even if you do everything by the book, you will not always get the results you want. Luckily, thanks to a study from Ahrefs we may be able to give you a more concrete answer with our own question relating to the length of string.
Ahrefs first took 2 million random keywords and pulled data on the Top 10 ranking pages for each of them. The data showed that the average Top 10 ranking page is 2+ years old, and those that rank at position No.1 are almost 3 years old.
The Ahrefs team then focused on the 2 million pages that were first seen by their crawler a year ago, tracking the position history of each page for any keyword it is ranked for. It turned out that only 5.7% out of all studied pages ranked in the Top 10 search results within 1 year for at least 1 keyword.
The study also showed that you could rank for low-volume keywords in a very short time, while the high-volume ones take almost a year to get into the Top 10. However, this data only applies to the 5.7% “lucky” pages that ranked in the Top 10 within a year and the other 95% of pages didn’t perform that well.
So what does this all mean for the newly published pages? Take a closer look given at the infographic below by The Website Group to find out!
As always, please let us know your comments or any questions on comment section under the article.