Owning an ecommerce store today can be exhausting. Not only do you have to do all you can to stand out from your many competitors, but you also have to stay on top of the ever changing trends and adaptations that are taking place in the market.
More people than ever are going online to shop and every year they are expecting more and more from this service. New technologies and innovations are beginning to steadily improve the user experience, although this will often mean more work for the ecommerce store.
For example, when it comes to product delivery, people are no longer satisfied with their purchases arriving a few days after they have placed the order. Today, people want them the next day, and in some cases the same day. In fact, research performed by Subscriptionly shows that 72% of shoppers claim that they would shop more and spend more if same day delivery was available.
The way that deliveries take place is also set to change in the coming years. For example, 79% of US consumers said that they are more than willing to request drone delivery if their package can be delivered within the hour. It is looking likely that by 2028, 40% of parcels will be delivered in 2 hours.
Other future trends show that people are also expecting a more personalized service, as today 41% of consumers have switched companies due to poor personalization.
It is likely that over the coming years we will begin to see the adoption of cryptocurrencies as a form of payment method. By 2022, it is set to become the second most popular ecommerce payment method.
It is also likely that even more shoppers will begin to go mobile. By 2020, it is looking likely that mobile commerce will make up 45% of the total ecommerce revenue.
If you are a growing ecommerce business, it is important to take note of these trends and make the necessary adaptations before you get left behind. Take a look at the infographic below which will help you on your ecommerce journey!