Twitter Tips For Small Businesses
It is important in this social media based world we live in for all businesses, big or small, to have a presence on social media sites. It doesn’t matter if the company has a website or not, social media is a great marketing tool and it is free so it only makes sense to have […]
New Twitter Analytics to Help Your Social Media Marketing
Twitter has recently released an extensive array of metrics and analytics features on its Ads dashboard. This is obviously in order to promote their Twitter Ads platform, but it can be an extremely beneficial tool for your business, even if you don’t currently purchase advertising on the microblogging site. That’s right: the Twitter analytics tools […]
Facebook Moves to Streamline and Simplify Advertising
On June 6, Facebook announced an update to their Facebook advertising that simplifies the ad-buying process, eliminates the need for redundant ad units, and aims to improve overall quality by cutting down on their advertising products by more than half. All of the changes will be taking place over the summer and fall of this […]
The Six Pinterest Metrics You Need to Be Watching
If your business has embraced Pinterest as a marketing tool, then it is important to start looking at the metrics in Pinterest Analytics. They will reveal how effective your business is on the social network. It is important to know if the time you are spending on the site is producing valuable results, rather than […]
Give Your Facebook Page a Free Facelift
If you’re tired of the same standard Facebook format for all profiles and business pages, Social Fixer is your new best friend. This innovative browser add-on, previously named Better Facebook, allows business owners to give branding flair and personality to the otherwise bland page structure. Social Fixer also gives users more flexibility on news feed […]
Facebook Takes Page From Twitter’s Book: Debuts the Hashtag
If imitation is the sincerest form of flattery, than Twitter should be flattered indeed by Facebook’s latest addition to its site: hashtags. Facebook is in the process of rolling out hashtags on its social network, the first in a series of features “that surface some of the interesting discussions people are having about public events, […]
