What the heck is Semantic Markup aka Google’s Structured Data

Semantic means “meaning” and Markup means “Which mark something useful”. In that way, the semantic markup is a markup that is descriptive enough to allow machines/bots to recognize and make decisions about it. It becomes a brilliant mechanism that allows machines/bots to understand the same information.

It is XHTML that is written to define the context of the content enclosed by the markup. Semantic HTML is processed by regular web browsers as well as by many other user agents like Google bots etc…

Why it is important to add Semantic Markups?

Because… you will see

  1. Improved Click Through Rate (CTR)
  2. More traffic
  3. More conversion

The benefits of using semantic markups can also be understood by the Info-graphic shown below.

Google and other search engines promote Semantic Markup to show rich snippet on SERP, like image shown below:

Semantic Markup

Isn’t it attractive?

This is a Rich Snippet.

Now there is one more thing that you should know i.e. Google Humming Bird Update. It is Google’s new search algorithm that helps the user to find accurate results and tries to show maximum results on [p2p type=”slug” value=”increase-serps-ranking-social-media”]SERP[/p2p].

There are various factors that Google takes into account to understand how the content on your site is accurate or what a user is looking for. Some of the factors are:

  1. Intent
  2. Sentiment
  3. Freshness
  4. Personalization
  5. Localization etc

Types of Semantic Markups

  1. RDFa
  2. microData (Schema.org)
  3. MicroFormat

Comparison amongst the three is shown in Info-graphic. The best recommended semantic markup is microData which is developed by joint effort of Google, Yahoo, Bing and Yendex.

There are lots of categories where semantic markup can be implemented like person, product, review, event, restaurant, organization, recipe, address etc.

How to implement?

To implement semantic markup, text data is represented by using HTML elements as shown in Info-graphic. If you are beginner to implement semantic markup, use Schema Generator to help you for getting rich snippet on snippet.

Semantic Markup is the future of [p2p type=”slug” value=”optimizing-your-website-by-organic-seo-techniques”]SEO[/p2p] and its implementation will be a new way of generating endless traffic and revenue.

You can learn more about semantic markup by taking a look at the Info-graphic which is provided by NineHertz shown below.

Detailed-study-on-Semantic-Markup

Games Security
Business Intelligence
How Business Intelligence & Analytic Tools Contribute to Your Business Growth
Inbound Marketing
The Techniques and Channels of Inbound Marketing in 2017
Biometrics
Using Biometrics as a Means of Securing User Privacy
External Giveaway Freebie TechnoGiants Giveaway
Focusky Pro
Giveaway #41: Focusky Pro 3-months Plan Subscription
MacXDVD
Freebie: MacXDVD Gives Away 10K Free Copies of MacX Video Converter
Flipbook
Giveaway #40: FlipHTML5 Flipbook 3-months Platinum Plan Subscription
Android iPhone
Galaxy C8
Samsung Galaxy C8 – The Fastest Samsung Phone
iPhone X
How iPhone X Can Make an Entrepreneur’s Life Easy
Business App
6 Mistakes to Avoid When Creating Your First Business App
Adsense
SEO
Beginners Guide to Effective SEO
SEO
SEO Fundamentals that Remain Unaffected by Algorithm Changes
Joomla
Top Joomla SEO Tips Which You Must Enable on Your Website
MAC Software
Billing Software
9 Common Misconceptions About Billing Software
Functions
9 Brilliant Google Secret Functions to Make Your Life Super Easy
Xen VPS
How Dedicated Xen VPS is better for hosting your business website?
Blogging Social Media
Loading Speed
How to Improve Loading Speed of Your Website?
Blog Post
The Main Guide to Writing Blog Posts That Rank in Google
Website Designing
Top 10 benefits of today’s Minimalistic Website Designing
Online Presence
Infographic: How to Maintain a Professional Online Presence as a Service Provider
Smart Cities
Infographic: 3 Reasons Behind the Need for Smart Cities
Customer Loyalty
Infographic: 6 Ways Social Media Can Help Build Customer Loyalty
Messages
Infographic: Top Reasons Why Your Business Needs to Archive Text Messages