Digital Marketing
General

10 Tips for Great Digital Marketing

Digital marketing refers to adding modern digital techniques to traditional marketing methods to effectively reach out to today’s internet-oriented consumer. The new information and communication options available these days such as smartphones, social media websites and video streaming have made several tried and tested digital marketing strategies ineffective and obsolete.   So, if you want — Read More —

Social Media Branding
Social Media

The Link between Public Recognition and Social Media Branding

There is a massive difference between brand recognition and brand awareness. Sure, brand awareness definitely has a higher value status than mere brand recognition, however, awareness is impossible to achieve without first passing through the recognition stage. Now, there are many different ways for you to achieve this status but one that is commonly used — Read More —